Woman-Centric Home Design

What is a Woman-Centric Home?

Woman-Centric Home Design is based on customer feedback, primarily from women from all over the United States, focusing on increased livability and style. Our designers listened to customers describe design shortcomings these women would change if they could as well as describing problems they wished there was an answer for. Many of the resulting Woman-Centric design solutions and amenities have become recognized as being today’s “must have” design features!

Designing from a Woman's Perspective

Our Woman-Centric approach takes home design to a whole new level. Beyond square footage, number of bedrooms, or home style, Woman-Centric home design considers how a home lives and specific buyer preferences. Through our extensive research we developed two unique approaches to designing from a woman’s perspective:

Livability at a Glance™

livability at a glanceWomen told us there are four primary ‘lenses’ they use when looking at a home and its suitability for her household. This led Design Basics to introduce Livability at a Glance and color-code our floor plans to make it even easier to envision how the home lives. These areas are identified as: Entertaining, De-Stressing, Storing, and Flexibility. Take our Livability Quiz to find out which lenses are most desirable to you and your household.

Finally About Me®

Taking a Woman-Centric approach to residential design and building just makes sense. But obviously not all women are the same. Design Basics’ research identified there are actually four primary ‘personas’ that better describe and predict an individual’s preferences when it comes to a home – its design and products featured. To make it easier to remember, Design Basics even named the four personas! Knowing which persona best describes you can save you and your builder many hours in getting just the right home plan and product selections for your home. Take our Finally About Me Quiz today!

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