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Her Home™ Magazine

Building & Remodeling Insights

Research shows that 80% of homebuilding and remodeling decisions are made by women. Therefore, in January 2003, Design Basics recognized a need to publish a magazine for women in the dreaming or planning stage of building a new home or remodeling their current home. It didn’t take long for the vision to become a reality. The first issue was launched in September that same year. From the start, our goal was to provide practical information and a wealth of ideas to help women make these major decisions.

Unlike home decorating magazines, Her Home focuses on women’s perspectives on design, construction, and products for the home. It also includes input from leading women home builders and industry experts. The publication is written to give women the information and tools to make wise, informed decisions when building a new home or remodeling her current home.

Utilizing smart, fresh layouts and beautiful photography and designs, each article is written with practical, take-away value. There is a need for this type of magazine, and Her Home Magazine fills that need.


Her Home Magazine covers the trends and issues that are shaping the world of homebuilding and home improvement projects. Readers know that in every issue they will find insightful writing, beautiful photography, solid reporting, and the magazine’s knack for knowing what’s just around the corner in terms of residential design and products. Builders can order Her Home Magazine to use for their sales and marketing efforts – contact us today! 800.947.7526


About the Publisher

Her Home Magazine is published by Design Basics, Omaha, Nebraska. Established in 1983, Design Basics is one of the largest home plan design firms in the nation, catering to both consumers and home building professionals. Design Basics has published dozens of plan books, some of which are distributed through national and regional chains, as well as custom publishing projects for individual clients. Producing this printed material is a professional marketing and publishing staff that includes researchers, writers, editors and graphic artists. Design Basics has received numerous awards for outstanding home design, marketing and business management.

Browse Past Issues

Latest Her Home Blog Posts

Cost of Ownership – Resale Value

When looking at your new home investment, one of the considerations is future resale value. Buyer preferences change over time, and the farther out your time horizon, the less confident you can be in a design, amenity, or product’s future popularity. Americans live in...

Cost of Ownership – Replacement and Maintenance Costs

Last time we looked at PITIU (Principle, Interest, Taxes, Insurance, and Utilities) as a truer definition of total monthly housing costs. But if you’re also considering a resale home, there are other costs that need to be figured in. Replacements. How would we expect...

Beyond Dollars – The Cost of Home Ownership

Thinking about the cost of home ownership often resides in the “left brain,” which is associated with information, rational thinking, and analytics. Yet we feel other, very real costs, expressed in terms such as happiness/frustration, contentment/disappointment, or...

Cost of Ownership – Total Monthly Housing Costs

Principal + Interest + Taxes + Insurance (PITI) – that’s been the standard way of defining monthly housing cost and often been a factor in determining how large of a monthly mortgage payment you can afford. Today’s historically low mortgage interest rates in many...

Design Affects Cost – Value Engineering

Surging lumber prices have added an estimated $14,000 to the typical new home in just the last four months according to the National Association of Home Builders. While builders can do little about fluctuating materials costs, value-engineering the home – balancing...

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