name we give to something shapes our attitude towards it." -
Katherine Paterson (1932)
80+ years later, Katherine Paterson's sage
advice still rings true.
You can call it a "mudroom", and that's what it is
and that's what buyers may recall. Mudroom. Dirty, muddy, not
really an amenity you get excited about. Unimportant, really
more of an afterthought. Or you can introduce them to your
home's rear foyer entrance from the garage, help them connect
with its many features/benefits and they will remember your
Plan sets - fast track design and save money
Traditional... craftsman... country French...
Tuscan... buyers don't necessarily classify elevation styles,
they just know what they like!
It's unfortunate that many buyers interested in a certain
(exterior) style of home simply dismiss home plans presented
with a different
elevation style. Yet, this truth reinforces the adage that "without
a good elevation...
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Marketing: "The name we give to
something shapes our attitude towards it." - Katherine
The language we use not only helps us, our
homes and our company be more memorable, it speaks volumes
about what's really important to us. Do you showcase a "large
walk-in shower"... or a "doorless spa shower"?
Which sounds better, a "small office space" or a "pocket
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names we to something shapes ]
New plans that will have features that meets your needs. Innovative ideas and many options make it customizable.
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On The Board / Concepts
Plans that are "On The Board", still in the design stage and can become a reality at your request.
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On The Board / Concept ]