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August 2015
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BUILDERS' TOOLBOX is a monthly email newsletter designed to help home builders become remarkable.
Design Tool Marketing Tool News / Special Offers
Featured Plans New Plans On The Board Concept

 

Design: Design Tool: In Vino Veritas (in wine there is truth)


Signature Space - Wine RoomWith more than 30 million “high-frequency” wine drinkers in the United States (Wine Market Council, August, 2014), the popularity of residential wine closets and wine rooms is on the rise. Finding space in the home to accommodate a wine enthusiast’s passion is addressed nicely in the Signature Space™ concept found in several new Design Basics home plans.

 

[ Read In Vino Veritas ]


Marketing: Selling Against Yourself

 

There are probably certain competitors you are often compared with by prospective home buyers. Over time, you have learned how to present and sell your company vis-a-vis your competition. Similarly, they have learned to present and sell against you – and they’re likely winning some of those sales.

 

Sure, you may use the “acknowledge and move on” approach such as, “Yes, I know XYZ builders. In fact I’ve seen that home on State Street. But let me tell you what we do here at (your company).”

 

[ Read Selling Against Yourself ]

News / Special Offers

 

Design Basics Triple Play Over $100 value FREE with your plan purchase!
GDM - Builder Success: At Raymus Homes, they don't build homes like they used to--they build them better.

Find out when you attend our free 20-minute webinar on Tuesday, August 18 at 11:30am Eastern Time

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Builder-Centric
Our preferred customer program



Featured Plans

 

This month's featured plans include those with a Signature Space™ option.

 

[ See Featured Plans ]

New Plan(s)

Enjoy perusing one of our newest home designs--we'd love your feedback!

 

[ See Featured New Plan ]

 

On The Board / Concepts


Plans that are "On The Board," still in the design stage, and can become a reality at your request.

 

[ See Featured On The Board / Concept ]

 

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Updated: Friday, August 7, 2015 3:58 PM

 

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