Local Home Builder Named Commerce / Athens, Georgia area’s Exclusive
Woman-Centric Matters^sm Home Builder

OMAHA, NE (April 24, 2007) Woman-Centric Matters^sm, a division of Design Basics, the nation’s largest home plan design service to the building industry and a leading expert in marketing to women, announced today that Beeco Builders, headquartered in Commerce, Georgia, has been licensed as the Commerce / Athens area’s exclusive Woman-Centric Matters^sm home builder.

Woman-centric homes intuitively appeal to women, according to Linda Reimer, President of Design Basics. Reimer explained that after conducting numerous focus groups with women of all ages and backgrounds from across the country, Design Basics discovered there are four primary aspects that are important to women when selecting a home plan: flexible living spaces; entertaining; storage; and de-stressing areas. “Because of the livability of woman-centric homes, the homes are popular with men, too. From both an economic and a design standpoint, builders just can’t afford to continue offering the same old home designs. You have to look at a design through the lens of ‘how does the home live?’ because that’s the way women view a home,” said Reimer.

Bobby Beeco, co-owner of Beeco Builders, said he was totally convinced of the value of the woman-centric approach after attending a two-day seminar at the Omaha, Nebraska headquarters of Design Basics to learn about woman-centric home design, building, and customer care. “It has always been our goal to give our customers the best buying experience possible. Becoming a Woman-Centric Matters^sm licensee has given us the education and tools to take that commitment to a whole new level,” said Bobby.

Explaining just how important this new direction is, Stan Beeco continues, “We take every aspect of homebuilding quite seriously. That means we take our clients serious as well. We feel offering the woman-centric home plans will not only give us an edge over the competition, but also provide our customers with the most efficient use of space for ultimate comfort and livability in their new home.”

Beeco Builders, has been building homes in this part of Georgia since 1953. Today, as third generation builders, Bobby, Stan, and their team at Beeco Builders are the area’s leading homebuilder of new homes, custom homes, remodeling and pools. They can be reached at 706-367-8838 or rdbeecojr@msn.com.

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